It goes without saying that quotes are popular on Pinterest. This includes life quotes, daily affirmations, and mantras. As a blogger and business owner, should you bother with creating quote pins?
Why create quote pins?
While quote pins do not bring in the clicks, they do get a lot of repins (aka shares). When a frequently shared pin contains your business logo, brand colors and website on the image, this helps to build brand awareness.
Stand out in a saturated market.
It seems like there is more and more noise online each day. So how can you make your products and services stand out?
Establish your business brand on Pinterest.
Whether you are selling jewelry, a makeup line or a digital product, there are simple ways to build brand awareness for your products and services on Pinterest.
What's the secret sauce to building brand awareness on Pinterest? Leverage the platform as a visual search engine tool. Not a social media platform.
Not sure where to start? Let's talk brand strategy and Pinterest search engine optimization (SEO).
Keywording is the way to being found on Pinterest. Wait, what the heck are keywords?
Keywords are the words and phrases that users type into search box of a search engine, such as Google, but in our case it's Pinterest.
Users type keywords to find what websites match what are looking for. Some keywords get hundreds of thousands of unique searches a day while others get a couple of hundred.
Insert relevant keywords in the quote pin's description.
Got a saying that you often repeat to your clients or in your blogs? Maybe it's a popular tip to a frequently asked questions. Create a quote pin with your most popular sayings!
If you want to increase brand awareness, create quote pins that are short and easy to read. The quotes can be original quotes or quotes that align with your brand.
For instance, since I support entrepreneurs and bloggers in marketing efforts, I created quotes focused on business motivation and mindset. Here are 7 quotes that went viral and helped to increase brand awareness for this website.
7 Quotes That Went Viral on Pinterest for Pinfinite Marketing
Falling on your face counts as a step forward.
It's OK to say I don't know.
Energy flows where attention goes.
Just take the next step.
Focus on what you can control, let the rest go.
Feel it to heal it.
When the vision is clear, strategy is easy.
Apply simple Pinterest marketing strategies into your business strategy.
The most powerful benefit of Pinterest is that it has a soaring potential for traffic generation. Each pin that a company pins to Pinterest is able to include a direct link to the website. For this reason, Pinterest effectively increases traffic to your website.
Drive more quality website traffic by leveraging Pinterest as a search engine tool. Not sure how to increase brand awareness in a saturated market?
We got you covered. Let's mastermind on how to create multiple incomes streams for your business on Pinterest.
We'll cover how to increase sales in your target market by leveraging your content, drive brand awareness to your specific niche, establish expertise and build a loyal following that organically grows with your business.