When it comes to the world of digital marketing, algorithms change left and right. It can be overwhelming to try to keep up. How does a business market effectively these days?
Here's where this algorithm nerd can help a girl boss out. I love reading about the latest digital marketing hacks. I live and breathe marketing podcasts, blogs and everything in-between.
These simple digital marketing hacks of the week will cover Pinterest, Instagram, SEO and more.
It's my way of helping you handle information overload. I'm all for cutting through the noise.
The hardest part is narrowing it down my favs, because there is just so much good content out there.
Interested in sharing your favs? Be sure to connect with me in the comments of Instagram @NotABondGirl!
If you don’t have the time to sift through endless posts, I will be continuing this series every week to showcase some of the best of content out there. On to this week's featured digital marketing hack:
-by Lisa Smith
Many of us small biz owners have a love hate relationship with FaceBook. It's getting harder and harder to get your content to the right audience.
If you have a FaceBook business page, you may have noticed that organic reach to your followers have been declining like whoa. So what's a simple hack to help boost the organic reach without having to break your bank account?
Try to blend in. That's #2 in the article "22 FaceBook Marketing Tips for Small Businesses on a Budget" by Lisa Smith,
Sounds a bit counter-intuitive right? We are all trying to stand out in a saturated market but this tip has a point when it comes to blending in.
Specifically, create designs and copy that are not salesy. When a FaceBook user comes across a promotional angle, that's a huge turn off.
Bottom line: Cut out the direct sales approach when posting content. This goes for FaceBook ads too!
Overwhelmed by how social media is so saturated?
I hear ya. Trust. That's actually why I started blogging about digital marketing strategies!
Not too long ago, I was struggling to find my voice in the saturated social media world. I hustled and slept VERY little.
Then I burned out.
In a saturated market, how do you stand out even if you have a purple unicorn in your back pocket? Luck? Chance?
You don’t need a million followers to stand out.
Start building a loyal following by building trust. Start building trust by establishing your credibility.
Not sure where to start? Then it's time to cut through all that noise online. Apply simple digital marketing hacks into your business strategy!
Make money on Pinterest with simple SEO strategies.
The possibilities are Pinfinite! Not sure where to begin? Start with a FREE Pinterest Audit!