Looking to create viral pins and infographics on Pinterest? Whether or not you're a graphic designer, when the vision is clear, strategy is easy.
Let's talk brand strategy and Pinterest search engine optimization (SEO).
Consistency in pin designs.
When it comes to pin designs, sometimes it's more science than art. Other times, it's more about bright colors, clear fonts, etc.
Using consistent fonts, colors and images that align with your website will build brand recognition.
Use originial photos.
Visuals are an important part of any brand marketing strategy, especially when it comes to Pinterest marketing.
With so many images out there, it can be hard to make Pins stand out. Cut through the noise online with original images on Pinterest.
What's the secret sauce to building brand awareness on Pinterest? Leverage the platform as a visual search engine tool. Not a social media platform.
Marketing Rule of 7.
According to the Marketing Rule of 7, a potential lead needs to “hear” the message at least 7 times before taking action to buy that product or service.
When consumers are used to mindless scrolling, repetition is key.
To stand out in a saturated market, it takes more than having a purple unicorn in your back pocket. Creating multiple pins, be it with slightly different titles or images, can help give a product or service that extra boost.
In Pinterest marketing, repetition helps to keep a brand or product front of mind. Reusing certain images, words and messages can create a sense of familiarity, making it more likely that people will remember a brand.
Incorporate simple Pinterest marketing strategies into your business strategy.
The most powerful benefit of Pinterest is that it has a soaring potential for traffic generation. Each pin that a company pins to Pinterest is able to include a direct link to the website. For this reason, Pinterest effectively increases traffic to your website.
Drive more quality website traffic by leveraging Pinterest as a search engine tool. Not sure how to increase brand awareness in a saturated market?
We got you covered. Let's mastermind on how to create multiple incomes streams for your business on Pinterest.
We'll cover how to increase sales in your target market by leveraging your content, drive brand awareness to your specific niche, establish expertise and build a loyal following that organically grows with your business.